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The World's Ugliest Colour

It's been lovingly described as "dirty", "tar", and even "death", just to name a few associations. Pantone 448C, also called opaque couché, may get a raw deal, but this sewage-tinged hue actually has an important mission as experts chose the green-brown s…
earchers have pinpointed the world's ugliest colour and colours play a role in how we feel…ortant to understand the importance of which colours work best for which purpose. So